WordPress is a great CMS platform to work with. it is designed to be immensely flexible from the ground up, especially after the release of version 5.0 with Guttenberg. WordPress also supports a wide range of plugins made for it, along with countless templates and base designs to work with.
That flexibility is among the reasons why WordPress is used by a wide range of websites, including top sites like TechCrunch and BBC America. You too can develop great websites and web applications with WordPress at their cores, and the tips and tricks we are about to discuss in this article will help you be even more effective with this CMS.
Rebranding WordPress
Since WordPress is released under a GPL license, you have the ability to rebrand WordPress as you use it to power your website. If you don’t want the “Powered by WordPress” footer appearing on your site, you can make simple changes to achieve that. Mangomatter media has a tutorial on removing the footer line in no time. Mangomatter actually hosts a wide range of content and other resources, especially about WordPress and digital marketing in general. You can take your rebranding efforts a step further by adding your own branding elements to critical locations on the site, including in the footer and at the bottom of your dashboard or login page.
Delete!
Performance is a key metric to monitor when developing and maintaining a website. The site needs to perform well – even under a heavy load – to deliver a good user experience. Since UX affects other things about the site, including digital marketing and brand image, performance becomes that much more important.
One of the things you can do to boost performance is to delete unused plugins and themes. Even when they are not in use, some plugins (particularly their JavaScript and CSS files) still get loaded and will hold your website back. Why waste valuable server resources for plugins you don’t even activate? Delete unused plugins from your site and simply reinstall them later if needed.
Structure for Smoother UX
User experience is not something that can be standardised since users experience different things depending on their backgrounds and personal preferences. Delivering a smooth user experience is more about identifying the market than it is about actually coding the requested features.
The structure of the site, for example, needs to be in line with the content you offer. If you are starting an e-commerce website, you want products to be classified into categories. You also want to utilize tags and pages to further structure the site for maximum sales. When the site is structured properly, visitors will find the information they need in a quick and pleasant way. When they do, they will always remember your site as a trustworthy source of information, which means they remember you (or your business) as trustworthy and reliable.
These simple WordPress tips are easy to implement, but they are incredibly impactful. If you are serious about taking your WordPress site to the next level, these optimization options are well worth considering. You are upgrading not only the site but the user experience as well.
